May 7, 2014, 12:25 PM EST
The agreement from 2021 through 2032 is valued at $7.65 billion, plus a $100 million signing bonus for the promotion of Olympism and Olympic values between 2015 and 2020. More details are here.
“This agreement is excellent news for the entire Olympic Movement as it helps to ensure its financial security in the long term, in particular future host cities of the Olympic Games, the athletes of the 204 National Olympic Committees and the International Sports Federations,” International Olympic Committee President Thomas Bach said. “The IOC has worked in close partnership with NBC for many decades, and we are thrilled we will continue to work with them through to 2032. NBC’s expertise in sports broadcasting, as well as their passion for the Olympic values, will mean we shall be able continue to offer first-class broadcast coverage of the Olympic Games to the widest possible American audience for many years to come.”
NBCU previously acquired the rights to all Olympics through 2020 in 2011. It has broadcast every Winter Olympics since 2002 and every Summer Olympics since 1988. By 2032, NBCU will have covered a total of 23 editions of the Olympic Games, since its first broadcast of the Tokyo 1964 Summer Games.
“This is one of the most important days in the history of NBCUniversal,” NBCUniversal CEO Steve Burke said. “The Olympics are part of the fabric of our company, and we couldn’t be more excited that today’s announcement guarantees that this massively popular and profitable programming will continue to air every two years on the broadcast, cable, digital and mobile platforms of NBCUniversal for the next two decades. No event brings families together like the Olympics, and no-one in media is more accomplished or better equipped to tell the athletes’ stories than NBC Sports. I want to thank the IOC for their faith in us, as well as Sports Group Chairman Mark Lazarus and NBC Olympics President Gary Zenkel, whose leadership was invaluable in bringing this deal to fruition.”
The next Olympics will be in Rio de Janeiro, Brazil, in 2016; Pyeongchang, South Korea, in 2018 and Tokyo in 2020. The 2022 Winter Olympics will be awarded to a host city in 2015.
“The Olympics are the world’s greatest cultural and athletic event, and presenting them to the American audience is an honor and privilege for our entire company,” Comcast Corporation Chairman and CEO Brian Roberts said. “Our long-term commitment to and investment in the Olympic Movement are a reflection of our belief in the future of broadcast television, as well as our confidence that our partners at the IOC will continue to deliver great Games and that the Olympics will remain the world’s premier sports event. All of us at Comcast NBCUniversal are extremely proud that we have been entrusted to be the U.S. home for nine more Olympics, and we look forward to using all of our resources to continue our tradition of ground-breaking Olympic coverage.”
The U.S., which hasn’t hosted an Olympics since the 2002 Salt Lake City Winter Games, could bid for the 2024 Summer Olympics.
“We are thrilled that we will be working side by side with NBC for the next 18 years,” USOC CEO Scott Blackmun said. “This is a good day for American Olympic athletes and hopefuls. NBC’s demonstrated ability not only to broadcast the Olympic Games, but to tell the stories of our athletes in a way that makes our nation proud, makes them an ideal partner. We feel very fortunate that they want to make a long-term commitment to the Olympic Movement.”
Jan 25, 2015, 9:48 PM EST
Brown is the youngest U.S. men’s champion since 2004.
Jan 25, 2015, 7:35 PM EST
Instead, past Winter X Games champions prevailed in Aspen.
Jan 25, 2015, 3:00 PM EST
Jason Brown tries to become the youngest U.S. men’s champion since 2004.
Jan 25, 2015, 2:00 PM EST
An inside look at the skier’s comeback from two major knee surgeries.
Jan 25, 2015, 7:36 AM EST
Vonn captured victory No. 64 in St. Moritz, Switzerland.
Jan 24, 2015, 11:50 PM EST
Wagner becomes the oldest women’s champion since Michelle Kwan.
Jan 24, 2015, 9:15 PM EST
Kim outdueled the greatest snowboarder of all time.
Jan 24, 2015, 7:00 PM EST
Gracie Gold wants to deny history for Ashley Wagner.
Jan 24, 2015, 2:00 PM EST
Pairs free skate and free dance national titles to be awarded.
Jan 24, 2015, 6:23 AM EST
Vonn missed an opportunity to all but clinch the World Cup season downhill title.
Jan 23, 2015, 11:58 PM EST
Brown is poised to become the youngest U.S. men’s champion in 11 years.
Jan 23, 2015, 3:12 PM EST
Jacobellis has now won 13 gold medals in 18 major championships.
Jan 23, 2015, 9:54 AM EST
Olympic medalists threw out ceremonial first pitches last season.
Jan 23, 2015, 8:44 AM EST
Miller now looks ahead to the World Championships.
Jan 22, 2015, 11:57 PM EST
White had the same finish as he did in Sochi.
Jan 22, 2015, 11:44 PM EST
The free skate is live on NBC on Saturday night.
Jan 22, 2015, 2:43 PM EST
Weir and Lipinski will be based at the Super Bowl XLIX Tailgate Party.
Jan 22, 2015, 8:47 AM EST
But LeMond might be willing to talk to Armstrong.
Jan 22, 2015, 8:28 AM EST
No other U.S. Olympian from Sochi can say they’ve performed better in top competitions in the last year.
Jan 21, 2015, 5:45 PM EST
A mix of youth and experience vying for the title and three World Championships spots.
- Jason Brown wins first U.S. figure skating title 1
- Lindsey Vonn wins final race before World Championships (video) 0
- Ashley Wagner shatters records for third U.S. figure skating title 3
- Chloe Kim wins Winter X Games halfpipe at age 14 0
- Lindsey Vonn struggles in St. Moritz downhill (video) 0
- Jason Brown leads U.S. short program; quad debate stoked 1
- Bode Miller will not race Kitzbuehel downhill, hopeful for World Champs 0
- Emotional Bode Miller medals in race that mattered most (61)
- Russian women kissing after relay victory at World Championships causes stir (60)
- IOC drops wrestling from 2020 Olympics (47)
- South Korea filing official complaint over Yuna Kim’s Olympic silver (39)
- Zola Budd, 47, dominates college runners in 5K (33)