May 7, 2014, 12:25 PM EDT
The agreement from 2021 through 2032 is valued at $7.65 billion, plus a $100 million signing bonus for the promotion of Olympism and Olympic values between 2015 and 2020. More details are here.
“This agreement is excellent news for the entire Olympic Movement as it helps to ensure its financial security in the long term, in particular future host cities of the Olympic Games, the athletes of the 204 National Olympic Committees and the International Sports Federations,” International Olympic Committee President Thomas Bach said. “The IOC has worked in close partnership with NBC for many decades, and we are thrilled we will continue to work with them through to 2032. NBC’s expertise in sports broadcasting, as well as their passion for the Olympic values, will mean we shall be able continue to offer first-class broadcast coverage of the Olympic Games to the widest possible American audience for many years to come.”
NBCU previously acquired the rights to all Olympics through 2020 in 2011. It has broadcast every Winter Olympics since 2002 and every Summer Olympics since 1988. By 2032, NBCU will have covered a total of 23 editions of the Olympic Games, since its first broadcast of the Tokyo 1964 Summer Games.
“This is one of the most important days in the history of NBCUniversal,” NBCUniversal CEO Steve Burke said. “The Olympics are part of the fabric of our company, and we couldn’t be more excited that today’s announcement guarantees that this massively popular and profitable programming will continue to air every two years on the broadcast, cable, digital and mobile platforms of NBCUniversal for the next two decades. No event brings families together like the Olympics, and no-one in media is more accomplished or better equipped to tell the athletes’ stories than NBC Sports. I want to thank the IOC for their faith in us, as well as Sports Group Chairman Mark Lazarus and NBC Olympics President Gary Zenkel, whose leadership was invaluable in bringing this deal to fruition.”
The next Olympics will be in Rio de Janeiro, Brazil, in 2016; Pyeongchang, South Korea, in 2018 and Tokyo in 2020. The 2022 Winter Olympics will be awarded to a host city in 2015.
“The Olympics are the world’s greatest cultural and athletic event, and presenting them to the American audience is an honor and privilege for our entire company,” Comcast Corporation Chairman and CEO Brian Roberts said. “Our long-term commitment to and investment in the Olympic Movement are a reflection of our belief in the future of broadcast television, as well as our confidence that our partners at the IOC will continue to deliver great Games and that the Olympics will remain the world’s premier sports event. All of us at Comcast NBCUniversal are extremely proud that we have been entrusted to be the U.S. home for nine more Olympics, and we look forward to using all of our resources to continue our tradition of ground-breaking Olympic coverage.”
The U.S., which hasn’t hosted an Olympics since the 2002 Salt Lake City Winter Games, could bid for the 2024 Summer Olympics.
“We are thrilled that we will be working side by side with NBC for the next 18 years,” USOC CEO Scott Blackmun said. “This is a good day for American Olympic athletes and hopefuls. NBC’s demonstrated ability not only to broadcast the Olympic Games, but to tell the stories of our athletes in a way that makes our nation proud, makes them an ideal partner. We feel very fortunate that they want to make a long-term commitment to the Olympic Movement.”
Oct 31, 2014, 11:48 AM EDT
The Kenyan won four straight World Marathon Majors.
Oct 31, 2014, 9:44 AM EDT
Russian media reports vary on his health.
Oct 31, 2014, 9:13 AM EDT
Norway and Sweden both withdrew 2022 Olympic bids.
Oct 31, 2014, 8:33 AM EDT
But Neymar’s status for Rio 2016 is still very much in question.
Oct 30, 2014, 3:50 PM EDT
Keflezighi faces tough odds to win Sunday, just as in Boston.
Oct 30, 2014, 2:23 PM EDT
The U.S. roster includes zero men who had the fastest time in the world this year in an Olympic event.
Oct 30, 2014, 8:37 AM EDT
Figure skating champion joins MLB outfielder, ballerina.
Oct 29, 2014, 4:36 PM EDT
Anderson is the two-time reigning USA Volleyball Player of the Year.
Oct 29, 2014, 3:03 PM EDT
The 2018 World Championships were already awarded.
Oct 29, 2014, 2:20 PM EDT
Tennis player flew from Singapore to Denmark to New York this week.
Oct 29, 2014, 10:04 AM EDT
Rising black smoke caused brief panic, but the fire was quickly put out.
Oct 29, 2014, 9:48 AM EDT
Bruno Grandi was at the helm for a judging overhaul.
Oct 29, 2014, 9:35 AM EDT
One of the U.S.’ strongest skaters from last season is not on the team.
Oct 28, 2014, 1:58 PM EDT
Sundquist was a partially eaten gingerbread man, a leg lamp and a flamingo in recent years.
Oct 28, 2014, 1:31 PM EDT
Either Berlin or Hamburg will be chosen in March.
Oct 28, 2014, 9:24 AM EDT
Those against Boston hosting an Olympics sent a letter to the USOC.
Oct 28, 2014, 9:03 AM EDT
Judge rules in lawsuit over environmental concerns.
Oct 27, 2014, 4:10 PM EDT
China’s Zhang Jike kicked through an advertising board.
Oct 27, 2014, 3:42 PM EDT
The list includes a four-time Olympic champion.
Oct 27, 2014, 9:58 AM EDT
Rousseff could join a short list of women to declare open an Olympics in two years.
- Boston, Chicago Marathon winner Rita Jeptoo fails drug test 0
- Neymar will be on Brazil’s Olympic soccer team, coach says 0
- Meb Keflezighi in familiar spot as New York City Marathon underdog 0
- Matt Anderson taking break from volleyball due to depression 0
- Caroline Wozniacki nervous for New York City Marathon, even in her dreams 0
- Prosecutors to appeal Oscar Pistorius verdict, sentence 3
- Russian triumphs at Skate America; Gracie Gold third (video) 4
- Emotional Bode Miller medals in race that mattered most (61)
- Russian women kissing after relay victory at World Championships causes stir (60)
- IOC drops wrestling from 2020 Olympics (47)
- South Korea filing official complaint over Yuna Kim’s Olympic silver (39)
- Zola Budd, 47, dominates college runners in 5K (33)