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VIDEO: Can BMW build a better bobsled?

May 9, 2013, 12:37 PM EDT

We’re not sure why a German company is willing to help design a new sleek, lightweight, aerodynamic bobsled for the U.S. Olympic team as opposed to, say, the Germans, but we’re also not complaining.

Creative director Michael Scully and his team at DesignworksUSA, owned by BMW, are building six sleds for the U.S. men’s and women’s Olympic teams for Sochi that are designed to emphasize weight reduction and “intelligent use of weight when you have that weight to use” through optimized materials.

“I think everybody was just extremely excited by the chance to not just have a sticker on the sled anymore,” Scully told CNN Money. “It would be really an integral, technical partnership.”

Of course, all the technical jargon in the world means nothing if the team doesn’t win gold.

  1. wallio - May 10, 2013 at 8:35 AM

    So we scrapped the Bodine sleds then?

    • agmsports - May 10, 2013 at 12:22 PM

      Wallio – The Bo-Dyn Bobsled Project has created a new 4-man Night Train Squared for the USA 1 Steven Holcomb team. They have not built any new 2-man sleds to date and BMW has.

      Hope that clarifies that for you.

  2. wallio - May 10, 2013 at 1:20 PM

    It does, thank you. I always like the Bodine/Bo-Dyn sleds but I always got the feeling they were underdeveloped, I can only assume do to funding. The Bavarians shouldn’t have that problem…..

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